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All posts of Slava Rybalka

One Successful Online Marketing Case

It was 2014, and Dr. Pedram Soleimani needed help. He had just opened his own dental practice in Santa Clarita, CA, rented an office, and purchased dental equipment. Now it was time for him to get his first client in the door and give his newly created business a kick-start. The problem was, (as it […]
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SEO Aspects to Focus On Today

Here is what I recommend to focus on in 2018 to get ahead of your competition, to attract and retain more customers, and to take your company to the next level: 1. Customer Success and Search Intent Create the best customer experience possible. Tap into your database of the existing customers and create marketing personas. […]
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Ask Yourself This Question To Improve Your Company Revenue

Here is the question: “Who is my typical customer?” Instead of asking themselves this question, many business owners I work with are focused rather on tuning customer attribution channels, improving landing pages, trying to get more customers and they forget about the foundation. 2018 is the year of user experience in SEO. Google started to […]
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It’s Not About SEO Anymore

If you are an SEO specialist or a business owner, this article will be of special interest to you. If you know someone who is doing SEO or struggling with getting their SEO done right, discuss this article with them. It’s not about SEO anymore, and if you still don’t get it, then it’s been […]
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A Better Way to Produce and Market Your Content in 2019

Content marketing strategy should consist of several steps. Below are the steps that I think are essential for today’s quality content production and marketing. These exact steps are not “a must” for every business because no two businesses are the same, but this is more or less a universal approach that any business can use. […]
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How to Build the Marketing Team of Your Dream

Nowadays, you want to have the following members in your marketing team: 1 PPC Manager 1 SEO Manager 1 Link Builder 1 Social Media Manager 1 Affiliate Manager (in case you use affiliate marketing as a traffic/lead channel) 1 Web Designer 1 Content Manager 1 Full Stack Web Developer and 1 Director of Marketing to […]
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3 Fundamental Aspects of Any SEO Strategy

Search Engine Optimization might seem a complex subject to many business owners. It is not always clear what exactly SEO companies provide, and how SEO work corresponds to your company bottom line at the end of each month. At the end of the day, your SEO should boil down to the following three fundamental parts/principles. […]
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SEO in 2012

These days I am concerned about the following things: 1. What is the best strategy to promote 600+ websites? and 2. How to learn several foreign languages fast? What concerns SEO itself, there are funny things going on – everyone has started talking about branding and stuff… I thought about it a couple of months ago […]
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